pricing-regulation


When a broadband complaint stalls, a free independent adjudicator can settle it. How to escalate to the Communications Ombudsman or CISAS, the six-week rule, and what the decision is worth.

Compare at your address
Drop in your postcode for the live shortlist, speeds, prices, and which providers actually reach your line.
Somewhere in most households sits the firm belief that a broadband contract is binding the way a mortgage is binding. You signed for 24 months, the service got slower, the price went up, and the exit fee stands at the door with its arms folded. The industry has never been in a hurry to correct this belief, because the belief is profitable. The truth is that the contract has doors built into it, and nobody from Retention is going to walk you to one.
You can cancel a broadband contract without paying a fee in four situations: in the first 14 days after signing up online or by phone; after a price rise or contract change you didn't agree to; if your speed stays below the minimum guaranteed level and isn't fixed in 30 days; and once your minimum term ends.
Let's take the doors in order.
Sign up online or over the phone and you have a legal right to cancel within 14 days of the day the contract was made. Not the day the router arrives, and not the day the service goes live. The day you agreed. The right comes from the Consumer Contracts Regulations 2013 and it covers almost every broadband sign-up in the country, because almost nobody buys broadband standing in a shop any more.

There is one cost worth knowing about. If you asked for the service to start inside those 14 days and then cancel, you pay a proportionate amount for what you actually used. A week of service costs a week's worth of the monthly price. What you do not pay is an exit fee, the remaining months or anything dressed up as an administration charge.
Using it is simple. Tell the provider you're cancelling, in writing if you can, and keep the confirmation. You don't need a reason, and you don't need to be polite about it either, although it costs nothing to be.
There's a quieter rule in the same regulations. If the provider never properly told you about your cancellation rights, you owe nothing for the service you used, and the window to cancel can stretch by up to 12 months. Providers know this, which is why the cooling-off page is the one piece of paperwork they never get wrong.
One caveat. The statutory right covers contracts made at a distance or on your doorstep. Sign up in an actual shop and you're relying on the provider's own returns policy instead, so ask before you commit.
Ofcom's rules are blunt here. A provider can change the terms of your contract, but it must give you at least a month's notice, and if the change is not to your benefit you can leave without penalty. A price rise you never agreed to is the obvious case. So is a rise bigger than the one you agreed to.
The fine print decides everything, because since 17 January 2025 the fine print has had to be honest. New and renewed contracts must state any future rises in pounds and pence, with dates, before you sign. If your contract said £3 more from April and the bill goes up £3 in April, that is the deal you signed and there is no free exit. If the rise was never specified, or it lands bigger than specified, the door opens. The full mechanics are covered in mid-contract price rises and what you can do.
Older contracts are the wrinkle. Anything signed before 17 January 2025 can still carry an inflation-linked rise, and if that clause was in the terms you accepted, the annual increase doesn't open the exit on its own. Those terms run until the contract ends, at which point you're free anyway and can re-sign on pounds-and-pence terms or leave.
Watch for the letter. The word "rise" will not appear anywhere on it, but the exit right travels with it, valid for precisely the month you are most likely to ignore. The notice has to arrive at least a month before the change takes effect, and that gap is your chance to leave for free. Don't file it in the drawer with the takeaway menus.
If you're with one of the big providers, you were given a minimum guaranteed download speed at the point of sale. That comes from Ofcom's Broadband Speeds Codes of Practice. The codes are voluntary, but the signatories include BT, EE, Plusnet, Sky, TalkTalk and Virgin Media, around 95% of home broadband customers between them, plus Utility Warehouse and Zen.
The rule is clean. Report the slow speed and your provider gets 30 calendar days to fix it. If your download speed is still below the guaranteed minimum after that, you can leave penalty-free. Not just the broadband either. The exit covers a landline on the same line and pay-TV bought at the same time, so the bundle cannot hold you hostage while the broadband underdelivers.
If your provider hasn't signed the code, and most altnets haven't, this exit doesn't exist for you. You're back to the general route: complain, push, escalate. Worth checking which camp your provider sits in before you build a plan around this one.
Before you call, plug a laptop into the router with a cable, not over wifi, and run our broadband speed test, so the conversation starts from a number rather than a feeling. What the guarantee actually promises, and what the "average" speeds in adverts mean, is unpacked in advertised vs minimum guaranteed speed.

Once your minimum term ends, the exit fee simply ceases to exist. You can leave whenever you like, for nothing. And here's the thing: this is precisely the moment staying gets expensive, because out of contract is where prices drift upwards while nobody is watching. The exit becomes free at exactly the moment using it pays the most.
You don't even have to speak to your current provider to use it. Since September 2024, switching has been handled entirely by the new provider under One Touch Switch. No notice period to serve, no retention call to survive, no charges running past the switch date. The whole process, start to finish, is in how to switch when your contract is up. If you're not sure whether your term has ended, your online account will say, and our are-you-overpaying check will tell you in about a minute whether the drift has already started.
Leave mid-contract with no exit right and you'll pay an early termination charge. Nobody has capped the early termination charge, but it is not a free-for-all either. The charge must be set out in your contract, and before you signed, the provider had to give you a one-page contract summary (three pages for bundles) covering charges, contract length and how to cancel. The amount is usually tied to how many months you have left, often with some reduction because the provider saves money by not serving you. The exact formula varies by provider, so check your own contract or your provider's early termination page before assuming the worst.
Sometimes paying it is still the right move. If the fee comes to £60 and a better deal saves you £10 a month for the next two years, the maths does itself. The worked sums, and the practical steps for moving while still tied in, are in switching when you're still in contract.
Two smaller traps. Returned kit first: most providers want their router back when you go, and the return rules and any non-return fees are theirs, so check the leaving instructions rather than guessing. And if your broadband lives inside a bundle with TV and phone, the parts can carry their own terms, and cancelling one can disturb the others. We've unpicked that in bundle pricing and the cancel-one-cancel-all trap.
If a provider refuses an exit you're entitled to, put it in writing as a formal complaint and keep the date. If it stalls for six weeks, or you get a deadlock letter sooner, you can take it to the ombudsman for free. The rest of your rights on pricing, compensation and complaints live in our pricing and regulation guides, and the practical side of actually moving is in the switching guides.
If you're switching to another provider, none. Under One Touch Switch you only contact the new provider, and notice charges cannot run past the switch date. If you're cancelling outright with no replacement, most providers ask for around 30 days' notice, but the exact period is in your contract, so check before you call.
Nothing, if one of the four exits applies: cooling-off, an unagreed price rise or contract change, a broken speed guarantee or being out of contract. Otherwise you pay the early termination charge set out in your contract, which generally scales with the number of months you have left.
If you're moving to a new provider, yes. The new provider runs the whole switch and your old contract ends at the switch date. If you're cancelling without a replacement, it depends on the provider. Some accept online chat or a letter, others funnel everyone to the phone line, where a retention offer will be waiting.
No. The clock starts the day you enter the contract, not the day the service goes live. If you cancel before activation you should pay nothing at all. If the service started at your request and you cancel inside the window, you pay only for the days you used.
Not automatically. Flaky service isn't on the legal exit list unless your speed sits below the guaranteed minimum. Your route is a formal complaint, then automatic compensation if the service dies completely, then the ombudsman after six weeks. Providers often release persistent complainers rather than fight, but that is goodwill, not a right.
The pounds-and-pence rule for contracts from 17 January 2025, what it changed, what it left alone, and when a mid-contract price rise lets you walk away without a fee.